Terms of service

Last updated: 7 October 2026

1. Who we are and what these terms are

HyperReel (hyperreel.ai) is an online service that generates video ads with artificial intelligence. It is sold and operated in India by Empor Rocket Private Limited, 302, Lotus Siddhi, Anna Purna Housing Society Road, Aundh, Pune, Maharashtra 411007, India (“we”, “us”). The platform and the brand belong to HyperReel UG (haftungsbeschränkt), Germany, which licenses them to us.

These terms are the agreement between you and Empor Rocket Private Limited. They apply together with the privacy policy, the cancellation and refund policy, the shipping and delivery policy and the acceptable use policy. By creating an account you accept them. This document is an electronic record under the Information Technology Act, 2000 and needs no signature.

2. Your account

• You must be at least 18 years old and able to enter into a binding contract. If you use the service for a company, you confirm that you are allowed to act for it.
• The service is made for businesses and professionals who advertise products or services.
• Give us correct details, keep your password to yourself and tell us if someone else has used your account.
• You are responsible for what happens in your account. One person or business may hold one free account.

3. The service

• You give us information about your product (a link, texts, photos, your logo). The service writes a script, plans scenes and generates a video in which an AI presenter shows your product.
• All results are generated by artificial intelligence. They can contain mistakes, and two runs with the same input can give different results. Check every video before you publish it.
• We do not promise that an ad will reach a certain number of views, clicks or sales, or that an advertising platform will accept it.
• The service is still being developed. Features can change, and the service can be unavailable for maintenance or for reasons outside our control.

4. Plans, credits and prices

• Videos are paid for with credits. Credits are charged per second of delivered video at the rate shown on the plans page when you order the render, and never more than the price shown when you order. Credits are reserved when production starts and charged when the video is delivered. If a video fails, the reserved credits are returned.
• You get credits with the free plan and with a monthly plan. While you have an active paid plan, you can also buy one-time top-ups. What each plan contains is shown on the plans page and at checkout.
• Monthly plan credits are valid until the plan renews, changes or ends: at each renewal, unused plan credits lapse and the new month’s credits are added. When you move to a larger plan, unused plan credits carry over. When a plan you cancelled ends, its unused plan credits lapse. Plan credits are used first. Free and top-up credits do not expire while your account exists.
• Credits are a right to use the service. They are not money, cannot be paid out, transferred to another account or resold, and have no value outside HyperReel.
• Videos downloaded while you are on the free plan carry a visible HyperReel watermark. This depends on the plan you have at the time of the download, also for videos that were generated earlier. Videos made while you are on the free plan are made in lower resolution (480p). The resolution, unlike the watermark, is fixed when a video is made and does not change with a later plan change.
• Prices are in Indian rupees and exclude GST. GST is added at checkout once our GST registration is complete, and INR checkout opens then. The full price, including any tax that applies, is shown at checkout before you pay. We can change prices for the future. A new price for a running plan applies from the next renewal, and we tell you by e-mail at least 15 days before.

5. Payment and automatic renewal

• Payments are handled by our payment partner Razorpay. We do not receive or store your full card number, your UPI PIN or your bank password.
• A monthly plan renews automatically every month and is charged to the payment method you chose, until you cancel. When you subscribe, you set up a recurring payment mandate with your bank, card issuer or UPI app.
• Recurring payments by card or UPI follow the Digital Payments E-mandate Framework, 2026 of the Reserve Bank of India. The mandate is registered, and the first charge under it is made, only after an additional authentication, for example a one-time password or your UPI PIN. The mandate states how long it is valid; where the amount can vary, your bank, card issuer or UPI app lets you set the highest amount per charge.
• Your bank, card issuer or UPI app sends you a notice at least 24 hours before each recurring charge, naming us as the merchant, the amount, the date of the charge and the reference of the mandate. Your bank, card issuer or UPI app also gives you a way to opt out of a particular charge or of the whole mandate.
• Recurring charges of up to ₹15,000 each may be processed without a further authentication. A charge above that amount needs your authentication every time.
• You can change the validity period of the mandate or withdraw it at any time, in your UPI app or through your bank or card issuer. Setting up and using the mandate is free of charge. Withdrawing the mandate stops future charges; please also cancel the plan as described in section 6, so that we close it properly.
• If a renewal payment fails, the charge is tried again over the following days. If it still fails, the plan ends. Credits you already have stay in your account.
• You get a receipt by e-mail for every payment. Your receipts are also listed in your account.

6. Cancellation and refunds

You can cancel a plan at any time, with effect from the end of the month you have paid for. When and how you get money back is set out in the cancellation and refund policy.

7. Your content

• Everything you upload or type in stays yours.
• You allow us to store, copy, adapt and process your content as far as this is needed to provide the service to you. This includes passing it to the technical service providers named in the privacy policy. This permission ends when you delete the content or your account, apart from copies we must keep by law.
• You confirm that you hold the rights to everything you give us, including product photos, logos, trade marks and texts, and that your product may legally be sold and advertised.
• You are responsible for what your ad says. Make sure that statements about your product are true and that the ad follows the advertising rules that apply to you, including consumer protection law and the code of the Advertising Standards Council of India.
• We do not use your content to train our own AI models.
• We do not use your videos in our own marketing unless you have agreed to it.

8. The videos you receive

• You may use the videos you generate for your own business, including paid advertising, worldwide and without a time limit. As far as rights in a video arise with us, we grant you these rights of use when the video is delivered.
• Videos downloaded on the free plan may be used with the watermark in place. Do not remove it.
• The presenters are fictional AI characters from our cast. Other customers can use the same presenters. You get no exclusive right to a presenter, a voice or a style.
• The law on AI-generated works is still developing. We cannot promise that a generated video is protected by copyright or that it is unique.

9. AI-generated content and labelling

• Every image, video and voice-over we deliver carries a machine-readable mark that identifies it as AI-generated, or as machine-drawn for drawn title and end cards. You may not remove or alter this mark.
• When you publish a video, you are responsible for any further disclosure that the law or the advertising platform requires, for example a visible label or the AI content setting of the platform.
• Do not present a generated video as a recording of real events or real people.

10. Rules of use

The acceptable use policy says which products and which content the service may not be used for.

If you do not follow our terms of service or our acceptable use policy, we have the right to refuse or stop a video, to remove the content concerned or block access to it, and to suspend or close your access to the service immediately.

If you use the service to create, change, store or share content in breach of the law, you can be liable to penalty or punishment under the Information Technology Act, 2000 or any other law that applies. Where the law requires an offence to be reported, for example under the Bharatiya Nagarik Suraksha Sanhita, 2023 or the Protection of Children from Sexual Offences Act, 2012, we report it to the authorities.

This applies in particular to AI-generated content that the law prohibits: sexual material involving children, intimate images of a person without consent, obscene or sexually explicit material, false documents or false electronic records, content about making or obtaining explosives, arms or ammunition, and content that falsely shows a real person or a real event in a way likely to deceive. Using the service to create such content can lead to penalty or punishment under laws including the Information Technology Act, 2000, the Bharatiya Nyaya Sanhita, 2023, the Protection of Children from Sexual Offences Act, 2012, the Representation of the People Act, 1951, the Indecent Representation of Women (Prohibition) Act, 1986, the Sexual Harassment of Women at Workplace (Prevention, Prohibition and Redressal) Act, 2013 and the Immoral Traffic (Prevention) Act, 1956. It can also lead to:

• the immediate removal of the content or blocking of access to it;
• the suspension or closing of your account, while the evidence is kept;
• as the law allows, us identifying you and disclosing your identity to a person harmed by the content, or to someone acting for them;
• the reporting of the offence to the authorities where the law requires it.

11. Our rights in the service

The software, the design, the presenters, the name HyperReel and the logo belong to HyperReel UG (haftungsbeschränkt) or its licensors. You get a limited, non-exclusive, non-transferable right to use the service for as long as your account exists. You may not copy, resell or reverse engineer the service.

12. Ending the agreement

• You can close your account at any time from the settings of your account or by writing to us. When the account is closed, unused credits lapse.
• We can suspend or close an account that breaks these terms, that is used for fraud, or when the law requires it. Unless the matter is urgent, we warn you first and give you time to put things right.
• If we stop offering the service, we tell you at least 30 days before and refund the unused part of what you paid for.

13. Warranty

We provide the service with reasonable care and skill. Beyond that, and as far as the law allows, the service and the generated videos are provided as they are, without a promise that they are free of errors, fit for a particular purpose or always available.

14. Liability

• As far as the law allows, we are not liable for lost profit, lost revenue, lost data, or indirect or consequential loss.
• As far as the law allows, our total liability for all claims in connection with the service is limited to the amount you paid us in the 12 months before the claim arose.
• Nothing in these terms excludes liability that cannot be excluded by law, such as liability for fraud or for death or personal injury caused by negligence. If you are a consumer, your rights under the Consumer Protection Act, 2019 remain unaffected.

15. If someone makes a claim because of your content

If a third party makes a claim against us because of content you gave us, because of statements in your ad, or because you used the service against these terms, you compensate us for the resulting damage and reasonable costs. We tell you about such a claim without delay.

16. Complaints

Complaints go to our grievance officer, Komal Mishra, at grievance@hyperreel.ai. We acknowledge a complaint within 48 hours and resolve it within one month. Complaints about content have shorter times, set out on the legal disclosures page, together with the right to appeal.

17. Applicable law and disputes

• These terms are governed by the laws of India.
• If there is a dispute, please write to us first. Both sides try to settle it within 30 days.
• If that fails, the courts in Pune, Maharashtra have exclusive jurisdiction. If you are a consumer, this does not take away your right to go to the consumer commission that the law provides for you.

18. Changes to these terms

We can change these terms when the service, the law or our prices change. We tell you about important changes by e-mail or in your account at least 15 days before they apply. If you do not agree, you can cancel before the change applies. The date at the top shows when the terms were last changed.

19. Final points

• If one part of these terms turns out to be invalid, the rest stays in force.
• You may not transfer your account or this agreement to someone else without our consent.
• We are not responsible for delays or failures caused by events outside our reasonable control, such as power or network outages, failures of providers, or orders of authorities.

20. Contact

Empor Rocket Private Limited, 302, Lotus Siddhi, Anna Purna Housing Society Road, Aundh, Pune, Maharashtra 411007, India. E-mail: contact@hyperreel.ai. Phone: +91 93735 36889 (Mon to Sat, 10:00 to 18:00 IST).

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